Next-Gen AI Solutions for Media and Entertainment

Evolving audience experiences with AI.

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    Enabling New Creative Possibilities and Business Opportunities With AI

    Artificial intelligence is reshaping how content is created, distributed, and consumed. Data analytics and generative AI, in particular, stand at the forefront of its transformation, streamlining business operations and offering unprecedented audience insights, opportunities for hyper-personalized dynamic content, and immersive experiences. As executives in media companies strive to captivate an increasingly sophisticated audience, the integration of AI into their strategic initiatives has become essential. NVIDIA delivers the world’s most advanced platforms for AI and graphics, redefining the future of the industry.

    Revolutionizing Media and Entertainment With Next-Gen AI Startups

    Dive into the heart of innovation with our dynamic panel discussion that explores the transformative impact of generative artificial intelligence on the creative industries.

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    Redefining Live Entertainment Experiences

    See how Sphere Entertainment Co. brought Sphere to life, from concept through to final pixels.

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    Use Cases

    Discover How the Media and Entertainment Industry Is Using AI

    Film and TV

    AI-Powered Production and Data Analytics for Film and Television

    The world's top film and television studios use NVIDIA technologies to power the most advanced, visually rich feature films and TV shows ever made. Now, discover how NVIDIA is accelerating time-to-revenue with generative AI, data analytics, and hyper-personalization for streaming services, movies, and television shows.

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    Live Media

    Solutions for AI, Immersive Real-Time Graphics, Virtualization, and IP Video

    NVIDIA technologies are helping broadcasters revolutionize how content is created, managed, distributed, and consumed. The latest enterprise-class NVIDIA GPUs, combined with NVIDIA networking technologies, enable all-new workflows for live broadcast. Gain new creative capabilities and deliver incredible viewer experiences with AI solutions and next-generation infrastructure.

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    Advertising

    Gain Consumer Insights and Enable Hyper-Personalized Advertising With AI

    Consumer behaviors are changing rapidly with the proliferation of high-performance connected devices, new streaming services, and free ad-supported television, video games, and live events. Agencies and corporate in-house creative teams must innovate with dynamic, experiential, and hyper-personalized branded content that captivates and engages audiences in new ways. With NVIDIA’s full stack for accelerated data analytics and generative AI, advertisers and brand leaders can gain much deeper consumer insights across all platforms and enable dynamic creative optimization.

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    Game Development

    Driving New Possibilities in Game Development With AI

    Many AAA titles in the world were built on NVIDIA hardware. In addition to NVIDIA’s GeForce brand tailored for PC gaming, NVIDIA’s full-stack solutions—from hardware for the workstation and data center, to generative AI microservices—continue to push the boundaries of innovation for developers. Increasingly, game developers are making full use of NVIDIA’s tools and infrastructure to create groundbreaking and interactive games.

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    Success Stories

    See the Real-World Impact

    Learn from global leaders in media and entertainment about the impact of real-time graphics, AI, and high-performance networking.

    Courtesy of Sony Pictures Animation

    Bringing 2D and 3D Worlds Together With NVIDIA Omniverse Enterprise

    Sony Pictures Animation developed FlixiVerse, an app built on Omniverse Enterprise, allowing 2D artists to accelerate creative workflows with more iterations and easier transitions into 3D environments. See how they leveraged OpenUSD and Nucleus’ auto-updating capabilities to give their artists greater control in preproduction.

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    Courtesy of Sony Pictures Animation

    Images created by the RTX All Stars

    NVIDIA RTX All Stars: M&E Edition

    Hear from innovators and creators across the M&E industry who are using RTX solutions to deliver captivating cinematic experiences in film and television. These creatives, along with their teams, are shaping the future of storytelling as the next NVIDIA RTX™ All Stars.

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    WPP Transforms Automotive Marketing Services With NVIDIA Omniverse Cloud

    The world’s largest marketing services organization is the first to launch automotive marketing services on Omniverse Cloud, delivering custom 3D content and experiences to the world’s leading automotive brands.

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    Image courtesy of WPP

    Image courtesy of Vū

    Accelerating Graphics and Generative AI for Virtual Production Workflows

    From powering LED Volumes and artist workstations to enabling AI and Generative AI workflows, the NVIDIA RTX™ 5000 Ada Generation GPU gives Vū the power and reliability to unleash the full potential of creative content.

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    Image courtesy of Vū

    AI generated broadcast studio and digital human news anchor

    Virtual Human Meets Virtual Studio: AI Powers Text-to-Video for Broadcast

    Broadcasters can automatically generate videos with text and develop lifelike virtual humans with Hour One’s solutions, powered by NVIDIA Technologies.

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    The sheer power provided by the new RTX 6000 Ada GPUs has had a massive impact on how we interact with Neural Radiance Fields… What NVIDIA and HP have done not only makes existing graphically demanding tasks even faster, but it also unlocks a new chapter in real-time workflows that was simply not possible until now.

    — Landis Fields, Real-Time Principal Creative, Industrial Light & Magic

    The NVIDIA RTX 6000 Ada Generation GPU is one step ahead of our evolving real-time pipeline for live-action filmmakers. It's adding efficiency, ease, and, more importantly, creative power directly to filmmakers.

    — Raphaël Goudin, Virtual Production Supervisor, Versatile Media Ltd.

    News and Events

    Widescreen Wonders: Las Vegas Sphere Delivers Dazzling Displays

    Behind the screens, NVIDIA GPUs and networking technology help ensure that the display panels act as one synchronized canvas.

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    20th Century Studios

    NVIDIA Digital Human Technologies Enhance Customer Interactions

    New interactive experiences demonstrate how generative AI can impact customer service across industries.

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    NVIDIA Releases Major Omniverse Upgrade With Generative AI and OpenUSD

    New Omniverse platform updates, connections to Adobe Firefly, and Ada-Generation systems to accelerate interoperable 3D workflows and industrial digitalization.

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    Generative AI

    Explore Generative AI Foundries with NVIDIA

    Gen AI for Visual Applications

    NVIDIA Picasso is an AI foundry for software developers and service providers to build and deploy cutting-edge generative AI models for visual content. This includes high-quality 4K images, 3D assets, video, 360 HDRi, and physically based rendering (PBR) materials. NVIDIA Picasso offers a path to train and customize state-of-the-art visual generative AI models that are commercially safe.

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    Large Language Models (LLMs)

    NVIDIA NeMo™ is an end-to-end platform for developing custom generative AI—including large language models (LLMs), multimodal, vision, and speech AI—anywhere. Deliver enterprise-ready models with precise data curation, cutting-edge customization, retrieval-augmented generation (RAG), and accelerated performance.

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    Retrieval Augmented Generation (RAG)

    Build powerful generative AI applications that pull information and insights from enterprise data sources. Retrieval-augmented generation (RAG) is a technique for enhancing the accuracy and reliability of generative AI models with data fetched from sources external to foundation models.

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    Developer Resources

    Explore a hub of SDKs, resources, and news for developers working in the Media and Entertainment industry.

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    Resources

    Take a Deeper Dive Into Industry Solutions

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    Partner Showcase

    See how NVIDIA and our partners are helping the industry accelerate their production pipelines, deliver higher quality content, enhance live entertainment, and optimize distribution and monetization.

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    Connect, Build, and Operate 3D Pipelines and Virtual Worlds

    Develop custom 3D pipelines and simulate large-scale, physically accurate virtual worlds with NVIDIA Omniverse Enterprise.

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    Build Session-Based Recommenders

    Streamline building a state-of-the-art session-based recommender pipeline with this new free hands-on lab.

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    Introduction to USD

    This session will walk you through what Universal Scene Description (USD) is, how assets are constructed with it, and why this standard and open representation enables interchange with 3D applications to more easily construct virtual worlds.

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    NVIDIA Developer Program

    Connect with millions of like-minded developers and access hundreds of GPU-accelerated containers, models, and SDKs—all the tools necessary to successfully build apps with NVIDIA technology—through the NVIDIA Developer Program.

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    NVIDIA Inception

    NVIDIA Inception

    Evolve your startup with go-to-market support, technical expertise, training, and funding opportunities.

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    NVIDIA Partner Network

    Help us inspire the next generation by joining the NVIDIA Partner Network (NPN).

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    Explore Our Network of Partners

    Find the right solution provider, OEM, ISV, or cloud partner to help address your current business needs and achieve success in today's ever-changing markets.

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    NVIDIA Accelerated Application Catalog

    Explore a wide array of NVIDIA-accelerated applications, tools, and services built on NVIDIA platforms.

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    Request a Consultation

    Our experts can help your business unlock potential and unleash innovation.

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